The power of an outsourced team makes possible the ability to work together and create a culture of understanding, even if you and your team are not within the walls of the same office.

We address:

• Why doubt or nervousness about making the next hire is only a matter of mindset
• How to become more confident about outsourcing business processes overseas
• How to decide which tasks are best suited for your virtual assistant
• What makes a great manager and how to lead your VA and help them improve
• How to stay productive while working from home
• The future of work

Today, Karen speaks with Linh Podetti, Director at Outsourcing Angel, an Australian based offshore recruitment agency that specialises in providing premium Virtual Assistants from the Philippines to companies around the world like Australia, New Zealand, USA, Canada, UK, Europe and Dubai.

3 MAJOR POINTS DISCUSSED

• No matter where you outsource, you need to know what you’re doing, i.e. have experience and/or knowledge in the area you’re outsourcing to. “Otherwise,” says Linh, “it’s very easy to get ripped off.” After discovering the “magic” of outsourcing, it’s very tempting for business owners to go for cheap providers who promise the moon. Like anything, you have to do your research when going through your options.
• Newer business owners should begin by outsourcing tasks that are chargeable to the client. For example, if you’re building a website for your client, find specialists that you can relegate different elements to, such as content writers, front-end and back-end developers, the SysAdmin, etc. Once you have a system in place and have increased profitability, start delegating administrative and other repetitive tasks.
• Don’t blame the person. Blame the process. As an employer, particularly to a virtual assistant, understand that there will most likely be mistakes and/or miscommunications made throughout your partnership, especially at the beginning. To maintain a great relationship with your VA as well as to encourage them to improve and stay loyal, never assume right away that it’s an issue of character, but of process. Work together to find solutions and establish better systems going forward.

RESOURCES

• Outsourcing Angel

Linh started her first business in 2009, and built multiple successful businesses using the outsourcing model. With nearly a decade experience in outsourcing, she saw an opportunity in the market to provide offshore staff directly to companies and hence started Outsourcing Angel in 2015.

Linh grew up in Vietnam and moved to Australia when she was 9 years old. With first-hand experience living in a developing country, she is on a mission to help reduce poverty in developing countries like the Philippines. Since the inception, Outsourcing Angel has always reinvested its profits to charitable projects because Linh believes in a business with purpose not just profit.

• Connect with Linh on LinkedIn

Karen Morales is founder and brand champion at Marketing Magnet.

Marketing Magnet was founded by Karen and her lean team of Fortune 500 marketing and advertising talent. We’re a world-class marketing department that has decided to take our big brand experience and direct it at the clients we want to serve: purpose-driven enterprises. Our secret sauce is our ability to focus companies on three marketing pillars to create great impact.

If you are looking for a solution to a marketing challenge, a specific project to be completed or a team to drive marketing on your behalf, we can help.

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